Methodology: This check follows wSEO methodology 1.1. How the assessment works
Entity Schema.org Configuration
Connect the company, experts, content, services, and media with accurate structured data.
- Organization or the appropriate LocalBusiness subtype
- Person, Article, Service, Product, or Offer where genuinely applicable
- Relationships, sameAs, and conflicting-duplicate cleanup
What to prepare
- the canonical URL and exact test journey;
- dated baseline evidence;
- a list of implemented changes;
- the same device, browser, region, and account where these affect the result.
Step-by-step verification
- Markup passes syntax validation
- Every material field is visible to users
- Entities are not duplicated under conflicting @id values
Repeat the check at least twice in a fresh window. For non-deterministic AI answers or experiments, use multiple repetitions and do not draw a conclusion from one response.
Acceptance criterion
A valid entity graph with stable @id values that matches visible content.
Save the URL, date, screenshot, HTTP response, or analytics event—the evidence type that directly proves the promised outcome.
Markup does not guarantee a rich result or AI mention. Inapplicable types are not added.
If verification fails
Do not hide the symptom with additional changes. Return to the baseline, check caching and configuration propagation, then compare the actual result with the agreed scope.
