Methodology: This check follows wSEO methodology 1.1. How the assessment works

Independent result verification

Original Research Creation

Produce proprietary data and a transparent method that readers, journalists, and AI systems can reference.

  • Study design and data criteria
  • Collection, cleaning, and analysis
  • Publication of findings and methodology
Original Research Creation diagram showing the inspected website elements and outcome
A public study with question, sample, method, findings, limitations, and agreed source tables.

What to prepare

  • the canonical URL and exact test journey;
  • dated baseline evidence;
  • a list of implemented changes;
  • the same device, browser, region, and account where these affect the result.

Step-by-step verification

  1. Sample size and limitations are disclosed
  2. Conclusions follow from the data
  3. Repeatable calculations are retained

Repeat the check at least twice in a fresh window. For non-deterministic AI answers or experiments, use multiple repetitions and do not draw a conclusion from one response.

Acceptance criterion

A public study with question, sample, method, findings, limitations, and agreed source tables.

Save the URL, date, screenshot, HTTP response, or analytics event—the evidence type that directly proves the promised outcome.

Does not promise backlinks, media coverage, or statistical significance from an inadequate sample.

If verification fails

Do not hide the symptom with additional changes. Return to the baseline, check caching and configuration propagation, then compare the actual result with the agreed scope.