Methodology: This check follows wSEO methodology 1.1. How the assessment works
Page Structure and Hierarchy Improvement
Order arguments around the buying decision and remove competing visual emphasis.
- Section and heading order
- Visual emphasis and spacing
- Proof and CTA placement
What to prepare
- the canonical URL and exact test journey;
- dated baseline evidence;
- a list of implemented changes;
- the same device, browser, region, and account where these affect the result.
Step-by-step verification
- The main message survives a quick scan
- Color is not the only signal
- No competing primary actions
Repeat the check at least twice in a fresh window. For non-deterministic AI answers or experiments, use multiple repetitions and do not draw a conclusion from one response.
Acceptance criterion
A scannable page where offer, benefits, proof, conditions, and action form a clear journey.
Save the URL, date, screenshot, HTTP response, or analytics event—the evidence type that directly proves the promised outcome.
Excludes producing missing copy, photography, or research required by the new structure.
If verification fails
Do not hide the symptom with additional changes. Return to the baseline, check caching and configuration propagation, then compare the actual result with the agreed scope.
