Scope and responsibility
The methodology covers technical SEO, indexability, delivery, performance and semantic HTML checks. An automated result is evidence for review, not a guarantee of rankings, traffic or revenue.
Automated and manual checks
Automated checks retrieve public URLs and inspect response chains, headers, HTML and detectable browser behavior. Manual review compares the result with the rendered page, templates, official documentation and the site’s intended behavior.
Tools may include browser developer tools, command-line HTTP clients, validators, Lighthouse and Search Console when access is provided. Tool name, version and test conditions are recorded when a quantitative claim is published.
Error and severity criteria
An issue is recorded only when observed evidence conflicts with a documented requirement or the agreed behavior. Severity reflects reach, impact, reproducibility and recovery cost; color is never the only severity label.
Evidence and false positives
Evidence may include response headers, reduced HTML extracts, screenshots and exported reports. Secrets and client data are removed. Ambiguous results are marked for manual review, and known tool limitations are recorded instead of being presented as confirmed errors.
Repeat verification and limits
After a fix, the same URL and relevant test conditions are checked again. Lab measurements, CrUX field data, user telemetry and single runs are identified separately. External systems, personalization, geography and cache state can limit reproducibility.
Review cycle and corrections
Fast-changing guidance is reviewed every 3–6 months and stable technical guidance every 6–12 months. Version changes only when assessment rules materially change. Report a possible error to info@wseo.pw.
